National advertising encourages hope
FOR IMMEDIATE RELEASE
November 8, 2012
Nashville, Tenn. — In the devastating aftermath of Hurricane Sandy, United Methodist Communications is spreading a message of hope from The United Methodist Church to those living in affected areas with national and regional advertising. Additionally, the ad provides information about how others can donate to be a part of the rebuilding efforts through the United Methodist Committee on Relief (UMCOR).
Full-page color ads will appear in several major newspapers including USA Today, The New York Times and publications throughout New Jersey.
"With millions of people affected by this storm and more wanting to help in the aftermath, national advertising provides the most effective way to communicate with such a wide audience," said the Rev. Larry Hollon, chief executive of United Methodist Communications. "Given the extreme hardship many are still experiencing, the ads, which include the message 'No matter how dark the day, hope will always shine through,' are a reminder of our concern."
United Methodist Communications has previously used advertising to relay a message of concern following tragedies, including after 9/11 and the shootings in Aurora, Colorado earlier this year.
Click here to view the ad, get special relief-related bulletin inserts and find a shareable Facebook image. For complete Sandy coverage, go to umc.org/Sandy.